Mixed-Use Ecosystem
Branding Refresh
Client: Cooper Carry
2023
As a member of the branding team at Cooper Carry, I was tasked with reimagining the firm’s Mixed Use Ecosystem into a more expressive and flexible visual reference that reflects how studios collaborate across the firm.
The goal was to communicate connection, movement, and interdependence through a more motion-driven visual language designed to perform strongly on digital, video, and web platforms.
Role:
Motion Graphics
Animation
Storyboarding
Layout Design
Tools Used:
Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Final Animation - Social Media Version
Final Design - Social Media Version
Original Mixed-Use Ecosystem Graphic
Concept 3 - Initial Explorations
Concept 4 - Initial Explorations
Concept 2 - Initial Explorations
Concept 1 - Initial Explorations